We’re living through a moment when many of the assumptions that once guided our institutions, organizations, and shared lives no longer hold.
This space is for people trying to think clearly about what’s changing and how we move forward together.
We’re living through a moment when many of the assumptions that once guided our institutions, organizations, and shared lives no longer hold.
This space is for people trying to think clearly about what’s changing and how we move forward together
What if culture isn’t something to manage after the strategy is set, but the condition that determines whether change can happen at all? This article argues for a culture-first perspective in organization development and change (ODC), emphasizing how meaning, norms, and shared understanding shape the success or failure of change efforts.
Crises don’t create transformation problems in nonprofits, instead they expose them. This essay examines why nonprofit transformation fails under pressure, and what moments of urgency reveal about culture, coordination, and systems.
Misidentifying your target market can be disastrous for your startup. Learn about the difference between the total available market (TAM) and target market (TM), and how a narrowly defined TM can improve your marketing efforts, reduce costs, and increase customer engagement and loyalty.
A sales plan is direct and straightforward and focuses on how to identify and develop new customer sales opportunities as well as how do grow revenue opportunities from existing customers. If you have not developed a sales plan for your business, here is a framework to get started.
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