Nonprofits have a mission connection problem
The misalignment of needs, values, and expectations means that the message and the mission of many nonproft organizations no longer connects in a meaningful way with new generations of prospective donors. This lack of a mission connection is the underlying reason, not the economy, for the decline in giving to majority of nonprofits and educational institutions today.
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The rise of a new “Hero”
I just finished reading, The Fourth Turning, by William Strauss and Neil Howe. In the book, they apply their generational theories to the cycles of history and predict that we are now in the “Fourth Turning.” They describe it like this:
The Fourth Turning is a Crisis, a decisive era of secular upheaval, when the [...]
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