A radical’s approach to change and innovation
Most people think change in an organization means doing something different just for the sake of doing something different. They are wrong, of course, but their...
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Finding the edges
There’s a lot of disruption in the world. I read today that more than 200,000 job cuts have been announced this month. Most announcements have been by big...
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How to keep your job in marketing
The notion that “Marketing isn’t Sales” is an old, but somewhat untrue statement in the real world. We marketers have learned the hard way that...
Read MorePRESENTATION: Piloting a CRM Initiative
Piloting a CRM Initiative: Balancing People Process and Technology Please note that this presentation is Dave Harkins’ work created in other partnerships or...
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Playing Games with Wireless Advertising
I read an interesting article the other day about wireless advertising. The article featured a firm called Mobliss (now PressOK Entertainment) that is fast becoming...
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